Case Study on Wal- Mart in India‘In most countries, supermarket chains create and manage well- oiled supply chains to offer consumers lower prices and dampen inflationary trends. Inflation in India is touching decade- highs. But then it’s a fallacy that in India it is always about low price’. Companies like Tata, Birla and Reliance have all attempted to enter food- and- grocery retailing in India with mixed success. Will Wal- Mart’s supply chain work in India? Wal Mart Case Study Analysis . Wal-Mart needs to identify and nurture the primary core competency that fueled their growth. Google Case Analysis. Case study: The Rise of Wal-Mart Wal-Mart demonstrates how a physical product retailer can create and leverage a data asset to achieve world-class supply chain. INTRODUCTION OF WAL-MART Founded By: Founded By: Sam Sam Walton, Walton, 1962 1962 NYSE NYSE Listed: Listed: Sophisticate Sophisticate d d. 全部 DOC PDF PPT XLS. Wal-Mart Case Study Evaluate Wal-Mart’s tangible and intangible resources. Which are more important as a source of competitive advantage. Did Wal-Mart Wake Up? How Strategic Management Handled Wal-Mart’s Reputation [ABSTRACT] The nation’s largest private corporation and retail giant Wal-Mart has. Wal-Mart Case Study - Free download as Powerpoint Presentation (.ppt), PDF File (.pdf), Text File (.txt) or view presentation slides online. 5 WAL-MART’S VALUE CHAIN Primary Activities and Costs Secondary Activities and Costs Technology and Systems Development Human Resources Management. Contents. Introduction – Wal- Mart’s first store in India Joint venture with Bharti Enterprises About Wal- Mart Wal- Mart – Background Note Wal- Mart – Timeline Wal- Mart – Quick Facts The world’s largest retailer isn’t new to India India’s first special skills training centre Exhibit – Wal- Mart’s business model in India Mera Kirana programme Exhibit – Foreign hypermarket chains in India Wal- Mart Internationally Exhibit – Wal- Mart and Expansion into International Markets Wal- Mart’s imperfect success record in a foreign country Cost- Leadership Strategy- Wal- Mart’s core philosophy – EDLP (every day low prices) Will Wal- Mart succeed in expanding outside the U. S.? Best Practices and lessons from the International Markets Wal- Mart India – Plans and Challenges Wal- Mart’s Strategy and Supply Chain tuning for India Physical and Regulatory Challenges The Indian Consumer Bringing private label suppliers to India Will the kirana store go out of business? Advantages of a small Indian shopkeeper – The Kirana store Exhibit: Wal- Mart – Store Formats Exhibit: Wal- Mart – International operating formats Questions for Discussion. Sample Page/Content"India is a price sensitive market and therefore we will be devising our strategy for her very carefully…Retailing is like a game of three dimensional chess where we operate as a local, regional and global player, so depending on the needs of the market we shall change our format and adapt." – John B Menzer, President and CEO, Wal- Mart International."India is not a homogeneous market, so ours is not a cookie- cutter approach from the U. S. …Wal- Mart is in no hurry to unfurl the Wal- Mart flag nationally. The easiest thing is to roll out stores, but the most difficult is to sustain and feed them." –Raj Jain, President of Wal- Mart India in May 2. Wal- Mart operates with multiple private brands around the world. Wal-Mart: Staying on Top of the Fortune 500 A Case Study on Wal-Mart Stores Inc. This case study was produced for the Corporate Strategy and Public Affairs Lecture. Download Case Study on Wal-Mart's Supply Chain Management Practices. View sample pages of this case study; Case Study Keywords: Wal-Mart. PDF File Recent. In each market that we operate, we look to be local. We treat each market as unique and India, in this respect, is no different." –Arti Singh, vice- president of Corporate Affairs at Bharti Wal- Mart. Introduction – Wal- Mart’s first store in India. In December 2. 00. Wal- Mart Inc. believed that by the year 2. India’s retail sales could be from chain stores . This was a radical increase from the prevailing 2%. In May 2. 00. 9, Wal- Mart was ready to open its first store in India. The reason for Wal- Mart’s entry in India was clear – The Indian middle class . The world’s biggest retailer had been silently working on its strategy for India for around two years. Mom- and- pop stores and traditional distribution networks dominated the $3. Indian retail market. Wal- Mart’s first outlet was set to launch in the city of Amritsar, Punjab in North India. The first store air- conditioned and built over 5. Amritsar. The store employed 2. In the first few weeks itself, the company had managed to sign on close to 3. However, the debut outlet was not to carry the familiar Wal- Mart brand. Did this mean Indian consumers could not benefit from Wal- Mart’s everyday low prices? Download PDF file to read more. Case Updates/Snippets. In India, Wal- Mart has a 5. Bharti Enterprises in the wholesale cash- and- carry segment. Direct Farm Program: Multinational retail giant, Wal- Mart’s Direct Farm Program in India is a partnership with 1. Ludhiana in Punjab where it encourages cultivation of safe, high- quality, seasonal vegetables. Farmers are advised at every stage of cultivation by field agronomists. Farmers learn about nursery management, transplanting, nutrient management, as well as harvest and post- harvest practices. Wal- Mart India in 2. In 2. 01. 0, Bharti- Wal- Mart plans to launch seven Best Price Modern Wholesale Cash- And- Carry stores across India. These stores will be 1. Sourcing from India: Wal- Mart has a large sourcing business in India. The retail major sources goods worth $1. Punjab. In 2. 01. Wal- Mart is planning to increase sourcing from India to strengthen its global business. Preference for Kirana/local retailers: According to a survey by ASSOCHAM in early 2. India, kirana stores (mom and pop stores) and local retailers were the preferred destination for shoppers as compared to shopping malls. The survey found that goods were less expensive (as much as 2. Smaller stores also offered more variety and affordable options with sustainable quality at a negotiable price (reduced margins). Training centers: Inheriting a model from its U. S. parent, Bharti- Wal. Mart (Best Price Modern Wholesale) intends to set up its own training centers to train less- privileged youth to work in retail stores. FDI in retail in India: In India, the Government did not allow foreign investment in multi- brand retail. It allows 5. 1% FDI in single- brand retail and 1. Update: The Indian Govt. Nov 2. 01. 1) In 2. Walmart Stores and Bharti Enterprises entered into a joint venture and began cash & carry stores under the brand Best Price Modern Wholesale. Carrefour in India – Carrefour Wholesale Cash & Carry: In December 2. Carrefour, the French international chain, launched its first cash & carry store in India (in the capital in New Delhi). The store with an area of 5. SKUs in food and non- food to local businesses, restaurants and local mom and pop stores. METRO Cash & Carry in India: In 2. METRO Cash & Carry entered the Indian market in the self- service wholesale category. By early 2. 01. 1, it had six wholesale distribution centers in four major cities (Bangalore, Hyderabad, Mumbai and Kolkata). The company caters to business customers (hotels, offices and small retailers) and sources a large part of its products locally from local suppliers, co- operatives and self- help groups. Walmart. Labs in Bangalore : In addition to its R& D centre in the Silicon Valley, Wal- Mart plans to set up another facility in Bangalore, India (expected to be set up by Dec 2. Wal- Mart’s global e- commerce business. Wal- Mart’s business plan in India is called “Project Jai Ho.” It means “let there be victory” in Hindi after a popular film song. As per the plan, Wal- Mart aims to be India’s top retailer by 2.
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